Watch the video to review platform features. Whether you’re looking to quickly analyze the quality of an individual hotel location, compare a list of hotel assets, or find a list of assets to pursue, LARC makes it easy to analyze indicators specific to your market.

Watch the Live LARC GIS Training Session to get to know the LARC GIS platform.

Watch short videos to learn about the most common use cases. Here you can find out how strong is a location, how your site compares to other assets, or how to find target opportunities.

LARC enables you to search for a hotel of your interest by name or address, add up to six competitors, and generate a comparison report with relevant data indicators for both the hotel as well as the primary and secondary trade areas. You can also download this report in an Excel format.

LARC allows you to find and filter hotels that match your specific criteria. You’ll be able to narrow down your hotels of interest on the basis of several key attributes. With a selection of available filters to choose from, which includes filtering by a specific market, brand, or even room count and more, you’ll be able to find new opportunities in no time!